Soak Lingerie Care

Soak is a Canadian fabric-care brand created to make looking after delicate and treasured clothing less intimidating. Founder Jacqueline Sava developed the original wash in 2006 after finding that customers buying her knitwear did not have an easy product for washing knits and other hand-washables. What began with three fragrances has grown into a specialist laundry-care range used for lingerie, knitwear, swimwear, hosiery, handmade pieces and other garments that benefit from gentler handling.

The key idea is simplicity. Soak is a low-suds liquid wash made with skincare-grade ingredients and designed so that hand washing can be completed with very little agitation. Its formulation is biodegradable, pH-neutral, phosphate-free, dye-free and sulphate-free, and the bottles are made from post-consumer recycled plastic. Soak can be used for hand washing, machine washing or spot cleaning, although the garment care label should always take priority.

Explore our Soak lingerie-care collection for full-size and travel-size washes in fragranced and Scentless options.

Origin – Canada; designed and manufactured in Toronto

Launched – 2006 by knitwear designer Jacqueline Sava

Best known for – Gentle low-suds laundry wash for lingerie, delicates, knitwear and other special-care garments

Formula – Biodegradable, pH-neutral, plant-derived, phosphate-free, dye-free and sulphate-free

Fragrance options – Celebration, Fig, Lacey, Pineapple Grove, Wild Mint and Yuzu, plus fragrance-free Scentless

How to use – Hand wash, machine wash or spot clean; use minimal agitation and follow the garment care label

Lingerie care – Soak describes the formula as no-rinse, but specifically recommends a quick rinse for lingerie

Packaging – Bottles made from 100% post-consumer resin and designed to be recyclable

Soak is particularly useful for lingerie because it removes the temptation to scrub, twist or repeatedly rinse delicate fabrics. A small amount of low-suds wash can loosen everyday oils and dirt while the garment rests in water, so bras, lace and elastic need much less physical handling than they would with a conventional high-foam detergent.

That matters because the most fragile parts of lingerie are often not the visible fabrics but the elastics, bonded edges, moulded cups and decorative trims. Gentler washing and lower heat can help preserve stretch recovery, cup shape and surface finish. Soak is also convenient for travel: a small basin or sink is enough for hand washing, and the formula works well for compact loads of lingerie, swimwear and hosiery.